branding

Create a Brand Identity that shows the core of your business and aligns with you customers.

A brand sets the tone for a client’s experience and helps you establish authority and a high-quality standard for your business. It is the experience people have when getting in thouch with your business. This includes not only the look of your brand but also the tone when interaction with customers and partners, your website and social media presence. A professional brand should be consistent across all platforms to attract the right people.

branding packages

basic

The Basic Branding gets you started with the core visual identity elements for your brand.

This is perfect, but not exclusively, for small business or business that just start out.

What is included?

  • Logo Suite (Variations of the main logo, such as secondary logo, submark, and simplified versions, ensuring consistent brand recognition across different platforms and media.)

  • Color Palette

  • Typography

  • Basic Brand Guidlines

complete

This will get you the full Brand Identity with all main elements to position your brand on the market and to start growing.

What is included?

  • Brand Strategy

  • Logo Suite (Variations of the main logo, such as secondary logo, submark, and simplified versions, ensuring consistent brand recognition across different platforms and media.)

  • Color Palette

  • Typography

  • 1x Brand Pattern

  • 1x Product Packaging Design

  • 5x Instagram Post Designs

  • 3x Instagram Highlight Icons

  • Brand Guidelines

add-ons

Expand your brand visibility, consistency, and engagement with the add-on services.

Chose from the below or request your own

  • Instagram Highlight Icons

  • Illustrations

  • Sticker

  • Pattern

  • Labels

  • Business Card

  • Thank you Card

  • Flyer

  • Menu

  • Tags

  • Merch Design

  • Packaging

  • Custom Add-On

branding process

1. Discovery

Understanding the Brand Foundations:

  • Brand Vision

  • Brand Goals and Challenges

  • Brand Story

  • Target Audience

  • Products and/or Services offered

Brand Position:

  • Customer Research

  • Competitor Analysis

  • Market Research

2. Defining Strategy

Putting the gathered data and information into the Brand Strategy Cheat to define the creative direction for the Visual Branding.

3. Develop / Designing

  • Visual Identity Design

  • Revisions

  • Finalinse Designs

  • Brand Guidelines for further usage

4. Deliver

Sending off the finished design elements in the agreed on file formats.

branding TERMS explained

brand strategy

PURPOSE | TARGET AUDIENCE | COMPETITORS| BRAND VALUE | TONE

The Brand Strategy defines the overall direction and goals of your brand, focusing on the long term goals, target audience (ideal customer), competitor analysis, brand values and unique selling propositions. Identifying what you do, how you do it and who you do it for helps me as a designer create the brand that reflects your business and resonates with the right people.

brand identity

BRAND STORY | SERVICE & PRODUCTS | BRAND PERSONALity | brand name| verbal identity | Visual identity

The Brand Identity is the concrete external representation of the Brand Strategy through visual and verbal elements. Once the strategic questions about your brand are answered we are ready to design and phrase the Brand Identity.

visual identity

logo suite (MaiN logo + options)| color palette | typography | icons| illustrations | patters | Sozial media Templates

The Visual Identity is one part of the Brand Identity and focuses on the visual elements. It creatively turns your Brand Strategy into visuals. The design elements ensure a consistent and memorable visual expression of the brand. Making it recognizable and appealing to its target audience.